Cut, stick and dance

As London Design Festival approaches, it’s not just the talks, launches and chances to meet some new design talent that are getting us excited – it’s the parties too.

There have been a wealth of flashy and eye-catching flyers settling on the DW mat over the last week, but particularly impressive was the cut-out-and-craft advert for the Design Museum Ball. The interactive ad was created by Kenn Munk, the play-loving illustrator behind our create-your-own-beard cover back in July (DW dated 1 July).

Munk's campaign allows you to create your own dance moves
Munk’s campaign allows you to create your own dance moves

The ball, which will be held on 24 September, aims to get visitors dancing, with music from Faust Ensemble and waltz lessons by choreographer Alison Brewerton, as well as the opportunity to wander around the museum until late.

Existing in both digital and print versions, Munk’s work for the Design Museum Ball is all about having fun. His paper advert allows participants to cut up sections and rearrange little feet and movement lines to make a new dance, and create their own ball mask by cutting away as little or as much of the paper template as desired.

Cutting away different sections of the sheet allows you to create a combination of different masks
Cutting away different sections of the sheet allows you to create a combination of different masks

The programme, which Munk has also created, will feature similar japes. Inspired by old-fashioned dances, Munk’s programme tasks attendees with a number of challenges ranging from complimenting people on their ball attire to dancing with people in a ‘minimal’ style. Participants must then fill in their dance card with what they did and with whom.

Munk says, ‘It is my secret hope that someone will fall a little bit in love with someone doing these silly tasks.’

The Design Museum Ball is on Friday 24 September, from 6-10pm, at Design Museum, Shad Thames, London SE1.

Latest articles