Map reading

You Are the Map Maker, the new book by Australia-based designer and branding expert Bernadette Jiwa, is heavy on the motivational speak – ‘This is the start of a journey. One where you will be challenged to take your self-doubt, bundle it up and chuck it overboard.’

all the money you make will never buy back your soul
go for it

The book is a collection of 13 essays from designers and entrepreneurs, outlining their business tips and inspirational stories and aphorisms (‘your best idea might be the one people laugh at’.)

all the money you make will never buy back your soul
dotty

Contributors include David Airey, of Logo Design Love blog fame, and gloriously-monikered US-based designer Nubby Twiglet (is it her real name?).

all the money you make will never buy back your soul
the book

Design is by Exeter-based consultancy Believe In, whose creative director Blair Thomson has also contributed an essay, entitled All the Money You Make Will Never Buy Back Your Soul.

all the money you make will never buy back your soul
all the money you make will never buy back your soul

Of the design, Believe In says, ‘The book uses a structured grid and graphics system based around the key contributors from the book.

‘Each contributor is a cross-hair within a circle, symbolising their mark/place within the book’s own map system. These marks form part of the system/theme of the book and become a navigational device throughout, highlighting the sections and featured contributors.

‘They also act as a playful graphic element throughout, evolving and sympathetic from page to page, dictating and changing the pace of the book.’

all the money you make will never buy back your soul
think big act small

You Are the Map Maker, by Bernadette, Jiwa, is available from www.youarethemapmaker.com

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Comments
  • James Kessell November 30, -0001 at 12:00 am

    Nice concept. A proofreader would have been a good idea though.

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