Said guinea pig is part of a project organised by charity Cruelty Free International, which campaigns against animal testing for cosmetics and consumer products.
Coinciding with New York and London fashion weeks, the charity has launched a range of T-shirts designed by selected designers and illustrators that aim to raise funds and awareness for the organisation.
Seven artists have created works for the project, including author and illustrator, Alex T Smith, Helen Lang, who has previously designed bespoke lettering for the Tesco¹s finest range and paper-cut artist Paper Panda.
Some images are simply very cute, like the aforementioned guinea pig, by Amanda Bradley; while there’s a rather haunting Watership Down vibe to Sam Cannon’s design:
Cruelty Free International head of campaigns, Carla Owen, says, ‘All designs stem back to the reason behind this style-setting initiative: cruel cosmetics are outdated and the public wants a global ban on animal testing for cosmetics.’
The T-shirts will be for sale here and will be available throughout the fashion show season. All profits will go towards the global campaign against cosmetics testing on animals.