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Identity Design – Rebrand

This category covers full-blown identity systems. The judges will be looking for a strong idea, great visual qualities and consistency of application across a variety of media.

WHAT TO ENTER
Submissions should comprise the following:

A short explanatory synopsis detailing
• Who the work is for, why it was commissioned and what the project is
• The brief and how the design responds to it
• Anything innovative or notable about the work
• When and where the design work was used

Brand guidelines, evidence and examples of application should be included where they can be.
Please provide a before and after identity image if possible.
Submit images and video where appropriate.