Marie-Thérèse Cassidy

FutureBrandExecutive Creative Director

MT is the Executive Creative Director of Consumer at FutureBrand. She joined the London team in 2014. Geordie by birth, French by name and Scottish by training, the Glasgow School of Art graduate landed in London over 20 years ago to pursue her passion for building an emotional connection with consumers through exceptional creative thinking and beautiful craft. Today she permeates borders and disciplines throughout the FutureBrand global network collaborating with multiple teams around the world.

During her career, MT has established a track record for success and built an impressive design portfolio, working with some of the world’s leading brands for companies including Unilever, Diageo, PepsiCo, P&G, Mondelez, AB InBev & Coca Cola. At FutureBrand she leads many of the firm’s most prestigious projects, recently working on Nepresso, Nestle Skin Health, NatWest, Godiva and ABInbev.