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Tim Lane

Penguin Creativecreative director

Tim Lane is the Creative Director of Penguin Random House UK. Shortly after joining in 2019, he built a new, award-winning in-house multidisciplinary team: Penguin Creative. Penguin Creative is a multidisciplinary team consisting of designers, video producers, staff photographers, UX/UI Designers and production coordinators. His role is to oversee the visual direction of the Penguin brand online and beyond, using the skills of his team to drive brand identity, editorial direction and online engagement. In its first year, Penguin Creative were named the Best In-House Design Team at the Design Week Awards, 2020. Previously, Tim was the Art Director of BuzzFeed UK and has also worked with Facebook, Twitter, Universal, ShortList, NME and many others.