Ad agency Lowe Lintas & Partners Worldwide unveiled its redesigned global identity by Carter Wong Tomlin this week, which sees the loss of the Lintas name. Carter Wong Tomlin has also revamped Lowe & Partners Worldwide’s website, www.loweworldwide.com, which goes live at the end of January. Meanwhile, Sedley Place has completed its refurbishment of the agency’s London headquarters.
We speak to baton designer Laura Nyahuye about the work behind the project and how her Zimbabwean heritage influenced the design.
The cultural festival will take place between March and October in 2022, and features high profile commissions involving the likes of Assemble and Dr Nelly Ben Hayoun.
The new “simplified” designs have been influenced by audience research showing that the BBC’s previous look was “old fashioned”.
Mother Design New York has developed the brand, which launches alongside refurbished interiors from consultancy Yabu Pushelberg.