Sky Sports looks to become “ultimate storyteller” with rebrand
Sky Creative and Nomad have created a new identity for the sports broadcaster as it expands its service to include 10 individual channels.
Branding
The latest branding design news, views, inspiration and opinion.
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Subway introduces fresh, “modern” store concept
US consultancy FRCH Design Worldwide has worked on the restaurant chain’s Fresh Forward store concept, which features an updated food display system and self-service kiosks.
BBC Proms looks to attract younger audiences with brand refresh
BBC Creative has designed a new identity for the 2017 edition of the music festival, including whimsical, animated TV titles that bring the Royal Albert Hall to life.
Freelance State of Mind: “You have to embrace risk”
This month freelance illustrator and columnist Ben Tallon meets ad guru Sir John Hegarty and talks about why taking risks is so important in the freelance world.
Bowel & Cancer Research rebrands to challenge stigma of gut diseases
The charity, which funds research into conditions such as Crohn’s and Irritable Bowel Syndrome, has taken on a new visual identity and ad campaign to “dismiss enduring taboos”.
The exhibition exploring Franco Grignani’s distinctive, modernist designs
As a new exhibition featuring some of Grignani’s most famous works opens at London’s Estorick Collection of Modern Italian Art, we ask curator Marco Meneguzzo why the artist and designer’s style remains so influential internationally today.
Brand for East of England looks to boost cultural tourism in region
Look Sideways, a brand designed by studio Spring to bring together cultural organisations in Norfolk and Suffolk, has secured further funding and will be rolling out more widely across the region.
D&AD names New Blood 2017 winners
One black pencil has been awarded to a graduate animation project for The National Autistic Society, along with three white and 32 yellow pencil winners.
5 important things that happened in design this week
From the BBC investing in digital design and virtual reality, to cultural organisations coming together in light of Brexit, we round up the news from the last seven days.
Rhodes Trust looks to modernise with “21st century” rebrand
Brand consultancy Lambie-Nairn’s visual identity for the scholarship charity features a cleaner, more streamlined version of its original bird logo.
Penguin Random House’s non-fiction publisher Ebury reveals new logo
Ebury has been given a new logo by Form, which is an orange and teal, uppercase “E” that aims to “work in harmony” with the parent publisher’s branding.
DixonBaxi creates flexible workspace sub-brand for British Land
The visual identity for Storey centres around a colourful, modular set of shapes based on the forms of the buildings rented out by the brand.
Branding Inspiration
Coupette branding, by Hue & Cry
Consultancy Hue & Cry has created the visual identity for a new, French bar in Bethnal Green, East London. Coupette – which means to have a “cheeky one” in French – looks to bring lesser-known French drinks such as Calvados, cidre and poiré to London. Hue & Cry’s identity for the bar is inspired by […]
Summit branding, by Designhouse
Brand consultancy Designhouse has created the visual identity for a private clinic currently being built in Swiss ski resort Crans Montana. Summit will mainly carry out day surgeries, and will focus on beauty and orthopaedic treatments. A neutral grey logo is inspired by Switzerland’s mountains, the cross symbol seen in its national flag and Swiss […]
Indian Summer campaign, by NotOnSunday
NotOnSunday has designed a summer campaign for Horniman Museum and Gardens in South East London. The vibrant, multi-coloured campaign is based around the series of Indian Summer-themed events taking place at the museum from July to September 2017. The branding for Indian Summer is designed to work across various family events, an adult late event […]
Hansine branding, by Accept & Proceed
London-based studio Accept & Proceed has created the visual identity and tone of voice for new fashion brand Hansine. Born from a love of travel, the brand’s identity takes inspiration from the stencilled monograms seen on vintage Louis Vuitton suitcases. Accept & Proceed has designed Hansine’s company business cards, retail bags and labels, which feature […]
World Para Athletics Championships and IAAF World Championships branding, by SomeOne
SomeOne has created the visual identity for the International Association of Athletics Federations (IAAF) World Championships and World Para Athletics Championships, which are taking place at London’s Olympic Stadium this summer. The identity builds on the existing colour palette seen in the championships’ logos, which includes pink, purple, orange and yellow. SomeOne has increased the […]
Minute Maid rebrand, by Taxi Studio and Coca-Cola
Taxi Studio has created a new visual identity for Minute Maid, a juice brand owned by the Coca-Cola Company. Working in collaboration with the global design team at Coca-Cola, Taxi Studio was briefed to unify the company’s existing range of more than 1,000 juices under one identity, and allow for the range’s future expansion. The […]
PayPal Pride design guidelines, by Koto
As part of London-based studio Koto’s ongoing collaboration with PayPal, it has created global design guidelines for the payment platform’s Pride events worldwide to coincide with the Pride London parade this weekend (8 July). Based on the idea of “standing together”, the identity for Paypal Pride takes inspiration from Gilbert Baker’s famous rainbow flag. Koto […]
D&AD New Blood Festival, by various
The Old Truman Brewery in East London has opened its doors for the 2017 edition of the D&AD New Blood Festival. The festival is showcasing some of the best creative work from more than 1,000 students at design colleges and universities all over the country. Spread across two days, the festival will also see talks […]
National Gallery of Ireland rebrand, by True North
Manchester-based brand consultancy True North has rebranded the National Gallery of Ireland in Dublin. A new visual identity is based around the idea of “Where Ireland embraces art”, and features a graphic “N” symbol in a stencil typeface inspired by the engravings seen on the gallery building. A new website for the gallery has also […]
Memory Maps SE11, by Studio Ëpp
Studio Ëpp has created a series of audio guide walking routes inspired by interviews with residents in Kennington and Vauxhall, South London. The London-based studio interviewed local people connected to the areas and asked them about places of interest, with each interview being turned into a digital walking guide. Some of the featured interviewees include […]
Great Exhibition of the North reveals “versatile” identity
The landmark art, design and culture event, which is set to take place in Newcastle in 2018, has been branded by consultancy Build with an animated, upward-arrow symbol.
5 important things that happened in design this week
From a week-long festival to celebrate the opening of the V&A’s new design quarter, to a more “human” look for smart home brand Hive, we round up the design news from the last seven days.
DesignStudio rebrands payment platform WorldFirst with logo-free design
The London-based consultancy has created a new corporate identity based around the idea of messenger apps’ ellipses devices.
Remembering Mark Wickens: 1959-2017
The late Mark Wickens, who co-founded WTS – which later became Brandhouse – is remembered by his colleague Bron Westrip as a generous and industrious designer who was equally at home working on creative and strategic design solutions.
Wolff Olins rebrands Hive around “affordability” of connected home products
The British Gas-owned smart home brand has recently expanded its product offering beyond heating, and aims to be “accessible” to a wider range of consumers with a new visual identity.
Cheshire launches cultural programme to boost tourism
Slant, which has been branded by Edit_, is a new series of arts and culture events that aim to make the Northern county stand out from neighbouring cities such as Liverpool and Manchester.
New sci-fi television network visual identity takes a “personality-first” approach
US creative studio Loyalkaspar has created a new logo, typeface and on-screen designs for Syfy.
5 important things that happened in design this week
From a rebrand for the Southbank Centre to a visit to Dundee, the UK’s latest cultural hotspot, we round-up the news from the last seven days.