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The latest branding design news, views, inspiration and opinion.
The soft drinks brand has swapped out its rounded logotype for an angular one, which aims to be more “fun” and “vibrant”.
The majority of clients still expect designers to free pitch, a new book of 500 influential designs is released, and Pentagram creates branding for Pink Floyd Records – the news from the last seven days.
Harry Pearce has designed the visual identity for new music label Pink Floyd Records, alongside a 27-disc box set of the band’s work ahead of a retrospective exhibition at the V&A. We speak to the Pentagram partner about how he delved into the past for inspiration, and how a photo of an old tour van became a “lovely graphic tool”.
Consultancy Edit_ has rebranded the North Gateway Development Zone as Constellation and created a new visual identity for the partnership of local enterprises and authorities spanning Cheshire and Staffordshire, which fall within the planned high speed rail route.
As Phaidon releases a new book looking at famous graphic designs from all over the world dating from the 15th century up to the present day, we speak to the publishing house’s editorial director Emilia Terragni about the process of narrowing down millions of designs to just 500, and why Graphic isn’t strictly a history book.
Mark Studio has designed the visual identity for Walk Through Walls, a new charity which looks to help human trafficking victims “overcome obstacles” by providing job opportunities.
The long-haul airline brand has been launched by British Airways’ owner International Airlines Group.
The lager brand’s refreshed visual identity has been designed by Turner Duckworth and looks to target young adult drinkers, particularly in markets across Eastern Europe, Russia and Asia.
The Beautiful Meme has designed the festival’s branding, which is based around a series of colourful animations using the classic D&AD pencil.
The consultancy has created the branding and website for the new online platform, which looks to make art buying and selling open to “everybody”.
Last week, we wrote about V Festival’s new branding, which emulates the colourful look of existing music events. Now, designers tell us about their favourite festival designs.
Ad agency Grey London has designed a new identity for advertising and marketing awards body, The Creative Circle. The identity is designed to be “anarchic” and “angry”, says Grey London, with a new annual featuring pre-torn and screwed up pages, defaced photos of The Creative Circle’s president and jurors and ink deliberately splashed over the […]
WPA Pinfold has designed the packaging and branding for Harvey’s Brewery’s new craft beer range, which looks to target a younger audience with a painterly style. The consultancy worked with local artist Susan Lynch to create paintbrush-inspired illustrations for the packaging, which uses colour to differentiate between beers in the range. Harvey’s brand colours of […]
Together Design has designed the visual identity for grocery store and restaurant concept Eat 17, which currently has three sites in the UK. The identity features a bright colour palette and centres around an illustration concept called The House of Eat 17, with different rooms depicting various aspects of the company, such as food shelves, […]
London-based consultancy AfroditiKrassa has rebranded health food restaurant brand, Detox Kitchen. The new visual identity has been created to reflect the company’s current transition from a start-up to a small and medium-sized business (SME). It features a new, hand-written style logo, and a bright visual style comprising colourful photography of fruit and vegetables overlaid with […]
Freelance designer Chay Sells has rebranded London-based sushi restaurant Kulu Kulu. The new visual identity features a simple, black and white colour palette, while the new logo appears in red on the chef’s uniform as a reference to the red circle in the Japanese flag. The logo design incorporates multiple circles within a “K” symbol […]
Consultancy Robot Food has created tattoo care brand Electric Ink, naming it and giving it a visual identity. The studio worked with Tom Gilmour, who created illustrations based on tattoo art. The design includes a monochrome packaging design, complemented by a colour palette of orange, blue and green used to differentiate the names of the three […]
JDO has created a new visual identity for Finnish beauty brand Lumene to coincide with its release of a new series of skincare and cosmetic ranges. The new identity is based on the concept of “beauty born of light” and inspired by the natural landscapes of the brand’s Nordic homeland. The new identity and packaging […]
Design Bridge has designed a new campaign for the National Archives of the Netherlands, called “Their past. Our present”. The campaign looks to reposition the government-run resource as a public-facing heritage centre. Each campaign poster is divided into two distinct halves to “allow the past and present to collide” through provocative statements and visuals based on historic […]
The colourful identity is based on the concept of “community” and “belonging”, says Dn&co, with a tagline that plays on the similarity between “Aparto” and being “a part of”. Dn&co creative director Patrick Eley, says: “Just as people come together, the component parts of the identity come together to express the concept of community.” The […]
Bless Design has rebranded London-based Mexican food supplier Cool Chile in a bid to exhibit a stronger presence on the shelf. The rebrand will include a new-look coloured packaging, simplified logo and updated website. Kelly Peak, managing director of Cool Chile says: “By working closely alongside Bless Design, we are confident that the significant investment […]
Including Aldi’s take on “contemporary” with its new visual identity, and Royal Mail’s David Bowie tribute stamps – which were quite literally launched into space.
When the television is off it enters “art mode” where customers can choose from an archive of images – licensed from artists around the world – which react to the light conditions of the room.
Design Bridge has designed the new visual identity and packaging for the brand, which nods to its origins as a New York deli set up in the early 20th century.
The TV channel’s new visuals have been designed by Argentina-based consultancy Superestudio, and feature colourful graphics, idents and bumpers which include children interacting with the branding.
You now have a couple more weeks to enter the Design Week Awards, which is back with a bunch of new awards alongside our most popular categories. It’s time to get entering.
The new branding has been designed by German consultancy Illion Markensocietaet, and features a brighter colour palette and more three-dimensional look.
A look at the Government’s 2017 Budget, an argument for public sector design and new branding for V Festival – the important news from the last seven days.
The music festival has been given a new visual identity by Form, which incorporates more colours and a series of symbols and icons.