How Carlsberg has “grown up” and ditched its “laddish” persona
As Carlsberg unveils a sleek new branding design this month, alongside updated packaging that looks to reduce its plastic waste production, we speak to Taxi Studio about how the beer
Branding
The latest news, analysis and opinion on visual identities, rebrands and logo design, from sports brands to start-up tech companies.
Uber rebrand looks to reflect how the taxi app is “changing”
The start-up has a new visual identity designed by Wolff Olins, one year after being embroiled in a host of scandals, and two years after its last brand was launched
BBC Bitesize redesigns to attract kids and teenagers of all ages
The education website now offers a more personalised teaching service for students aged three to 16+, and the new look hopes to represent this broader scope.
Disability charity Scope gets a rebrand to push for a “fairer society”
Design studio The Team has given the charity a new identity centred around the equals symbol, in a bid to highlight its aim to make the UK a better place
Manchester Literature Festival 2018 reveals “edgy” branding
The festival, which will run in October and is focusing on the work of pioneering female authors, is now in its 12th year and has been given a new look
John Spencer: “There’s no bullshit like design bullshit”
Offthetopofmyhead’s founder and creative director John Spencer, says jargon and bullshit are getting in the way of people understanding and valuing design.
Women’s football rebrand looks to get more girls playing the beautiful game
Design studio Nomad has created new branding for the top three tiers of professional-level women’s football, with the aim of inspiring more girls aged seven to 15 to get involved.
The&Partnership creates new visual identity for RNIB sight loss charity
Designer Marc Donaldson shares the journey of creating a “readable” logo for the organisation, with help from members of the blind and partially-sighted community.
5 design things to look out for in September 2018
This month, you can immerse yourself in all-things design at London Design Festival 2018, take a trip to Dundee to visit the impressive new V&A museum, or head to a
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UAL design courses offer glimpse into creative careers
UAL short courses in subjects including graphics, typography and digital have been designed to give students a taste of the industry.
Pentagram’s Harry Pearce rebrands John Lewis and Waitrose
The two high-street retail chains, alongside their parent company John Lewis Partnership, have a new, unified identity, which looks to link up all three brands coherently and emphasise how employees
Debenhams reveals new branding and ad campaign
The department store chain has revealed a fresh new look and accompanying marketing campaign created by Mother Design, which follows a difficult financial year for the company.
ANNA: a new app that sorts out creative freelancers’ admin for them
ANNA stands for Absolutely No-Nonsense Admin and is available to any self-employed creative freelancer or small business that wants help organising their finances, from invoices to expenses.
Pentagram’s Paula Scher gives Library of Congress a brand makeover
The world’s largest library and the official reading room of the American Government has a new visual identity that looks to symbolise bookcases through an animated logo.
Wolves football club gets rebrand centred around 3D wolf head
Design studio SomeOne has created a new visual identity for the Wolverhampton Wanderers, with the aim of helping the club target a “more global audience”.
Beazley Designs of the Year given new “DOTY” identity
A new DOTY acronym has been created for the Design Museum show, which exhibits and awards social design projects from around the world.
Studio Sutherland creates branding for St Albans Museum and Gallery
The studio has designed the identity, marketing campaign and wayfinding for the new museum, which is based in a historic building in former Roman town St Albans, and will feature
Coca-Cola refreshes can design to bring together different flavours
The drinks giant has rolled out a new, uniform style of packaging, can and bottle design, which look to encourage more people to opt for no sugar, according to the
Nuffield Health drops “corporate, confusing and uninspiring” branding
The health and fitness company, which owns private hospitals and gyms across the UK, has been given a new identity by Handsome Brands to unify its former, “disparate” look.
Jack Renwick Studio helps architects Monument build-up brand
Full service architecture, design and build company Monument receives new identity based on “building blocks of architectural design”.
Could this be the new logo for David Beckham’s Miami football club?
Trademarks have been logged for the brand name Internacional Club De Futbol and an associated club crest.
Badger redesign shifts focus to brewery’s rural Dorset heritage
Independent family brewer Badger has undergone a brand redesign, shifting the focus on to their local heritage, with the help of BrandOpus design agency. Founded in 1777, the brewery owned by
SHAPE: a new diversity scheme looking to get more school kids into design
We speak to Kelly Mackenzie, founding director at White Bear Studio, about new initiative SHAPE, how hard it is to break into the industry without connections, and the need to
Baxter and Bailey plays with punctuation in rebrand for speech-writing agency AGL
AGL works with high-profile people such as royalty and politicians to boost their public-speaking and communication skills – its new identity looks to celebrate the beauty of grammar and language.