Authoritative, independent, male and slightly provocative was the image AIDS prevention body CHAPS was after. The identity, designed for free by Landor Associates, also had to avoid being aggressive, or having a link with the AIDS red ribbon. CHAPS, which stands for Community HIV and Aids Prevention Strategy, is a partnership between the Terrence Higgins Trust and eight community-based HIV and AIDS organisations. The body plans to target the general public across England using billboards, press campaigns and newsletters.
The product and its branding are the brainchild of Wildish & Co design studio, and aims to bring the category’s branding “out of the 80s”.
A new exhibition at the Cartoon Museum reveals the history of 1980s graphic novel V for Vendetta and how its signature design endures today.
Initially postponed last year due to the pandemic, the month-long event is returning to the capital in June – here’s what we think you need to see.
Designed with Made Thought studio, the future-facing look for the image sharing platform seeks to embrace “humanity” and resist tech clichés.