BDG McColl in on M&S review

Marks & Spencer is understood to have appointed BDG McColl’s retail and leisure division to review its store interiors.

MARKS & SPENCER is understood to have appointed BDG McColl’s retail and leisure division to review its store interiors.

Any interiors appointment would come as M&S embarks on a top-to-toe review of all its business units, including interiors and brands such as M&S, St Michael and various sub-brands.

M&S Financial Services and its global supply chain are also under review.

Rodney Fitch & Co is, meanwhile, preparing to pilot an interiors redesign at one of M&S’ 45 neighbourhood stores.

An M&S Retail spokeswoman refuses to confirm the appointment of WPP-owned BDG McColl, saying, “It is no secret that we are in talks with a number of design consultancies, but we are not ready to talk about them yet.” A BDG McColl spokeswoman declines to comment.

The retailer confirms that Interbrand Newell and Sorrell has been appointed to review the group’s corporate identity, while management consultancy AT Kearney has been appointed to review its international supply chain and recommend cost reducing measures. These may include outsourcing some of the clothing design function.

The retailer is also engaged in talks with Enfield design consultancy Revolution.

See News Analysis, page 8.

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