Clinic has created a new store directory for the flagship Virgin Megastore branch in London’s Oxford Street. The ‘exploded’ 3D representation aims to combat the navigational difficulties of many large stores, by moving away from traditional guides. The store’s marketing manager, Anne Morgan, says. ‘The Megastore is an enormous store and customers often have difficulty finding their way around.’

Latest articles

Three things defining design work in 2019

According to D&AD’s 2019 Insight Report, the designers that stand out are those who use humour in the face of adversity, prioritise mental health and recognise technology as a tool,