Global drinks giant Diageo launches revamped Smirnoff packaging,emphasising the brand’s Russian heritage, in the US next week. Designed by Landor Associates’ New York and London offices (DW 12 June), the work will roll out in Britain from March 2004.
The updated visual identity, including a logo and campaign, looks to “reposition the educational charity verbally and put it back on the map visually”.
This year’s results follows a downward trend in popularity for creative subjects both at schools and universities.
The latest announcements also include a “multi-sensory” exhibition inspired by the sea at Oxo Tower Wharf.
As part of our series looking at jobs in design studios, we speak to Pip Fazakerly, developer at virtual reality and 3D design firm Framework Creative, about animating virtual spines,