The Sandom Partnership has redesigned the Omega Complete range of cat foods for Ralston Purina Europe. A packaging revamp to modernise the brand sees redesigns introduced for flavours such as lamb beef & vegetables, salmon, tuna and vegetables and chicken & duck. The Sandom Partnership account director Mary Say says: ‘As part of the project we created a completely new logo for Omega which will be rolled out to its other products as well.’
The co-founder and creative director at Territory Projects discusses why designers should be using technology to bring brands to life, from movement and interactive touchscreens to virtual and augmented reality.
John Scarrott, trainer and coach to design professionals, spoke with three creative directors who have taken this journey to find out how they adapted to life at the top.
As part of our series looking at jobs in design studios, we speak to Jorijn Harms, group account director at Jones Knowles Ritchie (JKR), about how she went from product
A Kickstarter campaign has been launched to fund a new board game, which aims to educate young people and make them feel “more comfortable” talking about menstrual cycles.