Charles Leon Associates has refurbished a Grade II-listed Georgian building in London’s Mayfair to create a flagship beauty salon for skincare brand Guinot. Design director Charles Leon says, ‘We had to take away the fakery of the past few decades to restore classical features, then introduce modern elements, such as soft lighting and subtle, natural colours that truly represent the brand.’ The refit includes bespoke crafted marble fittings and furniture, which have been designed by CLA.
The campaigning organisation, which comprises over 10,000 members, needed an identity that would align it in the modern cultural landscape.
The Parisian illustrator is well-known for her playfully proportioned women and colourful characters — but where does this style come from?
The app has been given a new visual identity in an attempt let customers order food and drink while maintaining social distancing.
We speak with Usha Raghavachari, director of D-Ford’s London innovation lab, about human-centred design, getting to know customers in forensic detail, and calling “babies” ugly.