More glamour in worlds of fashion and architecture

Most areas of design just aren’t sexy enough for press and magazine journalists, and, indeed, their readers.

This is to do with the cult of personality: readers will happily read about James Dyson and Terence Conran, but would really prefer Matthew Williamson and Zaha Hadid on a lazy Sunday afternoon.

Fashion design and architecture, I would venture, are simply more exciting to write and read about.

Paul Foulkes-Arellano

Managing director

Wren & Rowe

London SW1V