At last. A campaign designers can take seriously, addressing the real issues affecting us all and the way we live now. After drop the debt, save the whale, feed the world, ban the bomb and free Deirdrie Rashid comes stop the on-screen branding.
Yes, the UK Campaign for Logo Free TV – surely a Mary Whitehouse for the digital age – wants broadcasters to scrap the ‘annoying practice of branding’ programmes with logos and channel graphics.
‘Instead of just supplying your home with TV content, broadcasters are now concerned with brand-building,’ says Whitehouse-a-like Edmund Wheeler. Really, the cheek of it.
Sign up today at www.logo freetv.org.uk or else ‘you may never see an unspoilt panoramic again on your TV’.