What a crazy world Formula One racing is. At last week’s launch of the West McLaren Mercedes car’s new livery, designed by Fitch, the 4500 guests in London’s Ally Pally were treated to a surreal evening. West is a German cigarette brand, so the car was, naturally, unveiled by roller-skating youths. And Grandstand’s Steve Rider must have been paid a good whack to talk about what a forward-looking, dynamic tabs brand West is. Commentating on the paint job, Rider cooed: “It’s silver. It’s classy. It’s menacing. And it’s gorgeous.” Yeah, right. Gorgeous was a word best saved for the next attraction, the Spice Girls, who powered through both of their greatest hits before trying to see if driver Mika Hakkinen had his fireproof undies on. Asked which “Grand Pricks” they would like to see, the girls were unanimous in wanting to go to “Mon-ee-co”.
The global advertising group, which owns the likes of Superunion, Ogilvy and AKQA, has a new identity that aims to reflect how the company is “changing”, as it looks to
Designhouse has created a new visual identity and defined three sub-brands for the business, inspired by the curves of leaves and petals.
Are you (mulled) spicing up your offices for the Christmas season? Send us in photos of your décor, and we’ll publish the best ones in the lead up to the
To mark the 70th anniversary of the Universal Declaration of Human Rights, 30 artists and designers from across the world have designed prints representing our fight for equality, from women’s