It’s not that funny, but Wolff Olins-offshoot Dave always makes us think of plumbers. We suppose it must be the blokey name.
Mind you, the group seems to be the call-out of choice for brands having trouble with their pipework. First, Energis, then Holmes Place (DW 6 and 13 November) – both companies back from the brink.
So, how about this for a slogan? ‘Dave: putting its hand down the U-bend of brand consultancy.’ Sorry lads.