Solid, reassuring, immediately identifiable, London’s black cabs have never lost that aura of Dickensian treat.
But what about the drivers, those founts of Cockney wisdom? Would they be as celebrated sans cab?
Computer Cab has decided that its drivers need new togs. So it commissioned corporate clothing specialist Jacqueline de Baer to come up with a red, yellow and blue striped rugby-type shirt.
“It’s an instantly recognisable, fashionable and comfortable outfit for drivers to wear all day or all night long!” says the publicity blurb.
Fashionable is, of course, a subjective term. But all night long? In winter? The poor chaps’ll freeze, what with party goers opening the window to be sick all the time.