NMo Design produces The Rurals on-line promo

NMo Design has produced, animated and directed an on-line promo for The Rurals latest single, called Serious. The psychedelic animation tells the story of a young, happy boy who seems unable to penetrate his mother’s woeful mood. After dancing to the tune of the Rurals, and spinning colourful butterflies out into the ether, his mother’s mood lifts and her good nature is finally revealed. The sequence can be viewed at www.therurals.com/media/serious.html.