Packaging specialist Blue Marlin has created new branding for Britvic’s three-strong Idris range and R White’s Cloudy Lemonade. The Idris revamp is part of the drinks company’s aim to update its soft drinks’ images. ‘The final result for Idris is a strong, coherent range of highly impactful, fully shrink sleeved carbonates which will turn the Traditionals sector on its head,’ says client services director Philip Langford.
As part of our series on design in 2019, Katie Cadwallader, senior designer at Supple Studio, looks at what will happen in packaging design over the next 12 months.
The three-day design festival’s campaign for this year has been designed by Village Green and focuses on an eclectic range of colourful shapes rather than the pencil icon best associated
The collaborative working tool, used by employees to chat and share projects, has a new “simplified” logo with a smaller colour palette, that does away with the brand’s characteristic slanted
Music has created a new look that aims to unify the brand, using a monochrome colour palette and a bracket framing device derived from the existing logo that lets imagery