Boots the Chemists is opening its four-storey flagship store on London’s Oxford Street this week, with ‘elements’ of interior graphics by Jupiter Design, Saturday, Lippa Pearce and Household, lighting by LAPD, and ‘elements’ of store interiors by Amalgam, Virgile & Stone and Four IV. The design of the store was overseen by Boots creative director Jon Turner.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.
Cheltenham-based consultancy ArthurSteenHorneAdamson (ASHA) worked with the children’s charity on a new logo, tone of voice and branded products.
It’s hard to write for brands without sounding forced, argues Rob Mitchell, co-founder at copywriting agency We All Need Words — most brands give up altogether and let the design