They say a near-death experience changes your outlook on life. So imagine the effect if an entire consultancy narrowly escapes the Grim Reaper’s clutches, as did Paddington group Ptarmigan Design. Unbeknown to the group, the safety devices on its heating system had broken, causing the temperature to rise. When the skylight began to blacken the management called in a heating specialist, just in case. Asked how long it would have taken before the roof had blown off, the specialist casually replied: ‘Oh, about two days’. Needless to say, we might see some bizarre work coming from that particular stable in the future.
The brand has been given a new look by Bulletproof, in a bid to make “luxury” chocolate more palatable for a contemporary audience.
Luke Powell and Jody Hudson-Powell have worked on the new identity system, which has been designed to help the museum attract a broader new audience.
The company’s new identity has been designed by Studio Sutherl&, the consultancy behind Royal Mail’s Agatha Christie stamps from 2016.
Hancock, an MP for the Department for Culture, Digital, Media and Sport, has pledged to prioritise the protection of intellectual property and original ideas.