Netherlands design consultancy Du Bois Ording has worked with Webb Scarlet on the development of a new identity for Dutch liqueur brand Coebergh. The brief called for a brand which would be strong enough to allow the product to outgrow its traditional place in the market.
These designers are rethinking the surfaces we touch and turning them into COVID-killing materials, which can be fabricated as familiar objects.
The identity for the neighbourhood centres around a graphic “R” logo, which the studio says is designed to “almost disappear” when applied.
The company’s first new logo in 20 years was created by an in-house design team and looks to embrace both physical and digital platforms.
Developed by Vitamin London, the typeface uses letterforms taken from protest posters found at Black Lives Matter demonstrations.