Patrick Smith (pictured) has been promoted to Europe chief executive at branding group Enterprise IG. He will have responsibility for client development and 450 staff in nine locations. Former UK group managing director John Mathers takes over Smith’s old job as UK chief executive.
Design outfit Studio Texture has led the redesign, keeping the previous Pentagram-designed logo but introducing new colours, typography and tone of voice.
The newly-established partnership hopes to create more aesthetically-pleasing solutions to COVID wayfinding in working, retail and even domestic spaces.
The Swedish design innovation lab has collaborated with several studios to create a typographic identity that is as “neutral as possible”.
This free-to-access report by Design Week in partnership with Framer is the first global survey commissioned to investigate the benefits and effectiveness of digital prototyping.