Snack manufacturer Leaf UK has chosen the imaginative title LO Go for its relaunched low-calorie chocolate bar, with the image designed by Dragon Creative Consulting. Perhaps some good old-fashioned high-calorie chocolate would have produced a sufficient increase in blood sugar levels to think up a more creative name, rather than leaving the poor old designers to create a logo for a LO Go.
The successful projects from this year’s awards come from creatives from around the world, working across categories including home, office, retail and hospitality.
Advocacy groups and businesses, including the Creative Industries Federation, have written an open letter to the UK government.
Designed by Morrama studio, Wild is a compostable refill deodorant that takes aim at the cosmetic industry’s waste problem.
The man behind the updated Mini, Fiat 500 and BMW X5 turns his eye to a completely different design project: the baby seat.