Railtrack this week launched a new corporate brochure, video and website. Pauffley PRL designed the brochure and an exhibition held at London’s Imagination Gallery for the launch. The brochure features photography of Railtrack’s assets – its tracks, staff, bridges and viaducts – shot in colour and black and white by Chris Ridley and Noorie Parvez respectively. The website is designed by Clarity Communications and the video is by Oriel.
Finding the best way to inform customers how their food buying impacts the planet, presents a unique packaging design challenge.
The identity seeks to showcase Nuud’s sustainable ethos with a strapline of: ‘chew plants, not plastic!”
Following the Duke of Edinburgh’s passing, we look back at his contribution to design including the long-running designers prize that bears his name.
The redesign will affect Coca-Cola, Coca-Cola Zero Sugar and Diet Coke, and is the first global packaging update since 2016.