Imagine The Polyphonic Spree in technicolour fancy dress, fronted by a 1980s-fixated Mama Cass, and you have a picture of Doreen Doreen. Hats off to the band and singer Carol Whitworth (of Bristol-based Bi-Design) for rocking the world at last week’s DBA Design Effectiveness Awards.
Finding the best way to inform customers how their food buying impacts the planet, presents a unique packaging design challenge.
The identity seeks to showcase Nuud’s sustainable ethos with a strapline of: ‘chew plants, not plastic!”
Following the Duke of Edinburgh’s passing, we look back at his contribution to design including the long-running designers prize that bears his name.
The redesign will affect Coca-Cola, Coca-Cola Zero Sugar and Diet Coke, and is the first global packaging update since 2016.