Addison wins pitch for Novartis account

Swiss life sciences group Novartis has awarded its stakeholder communications account to Addison, after a pitch in Basel last month. Addison beat incumbent consultancy Pauffley.

The rolling contract will see Addison charged with designing annual and shortform reports for Novartis, as well as factfile summaries and all its on-line investor relations activities.

“Novartis is one of the largest pharmaceuticals groups in the world, and we will be looking to position it as such,” says Addison managing director Quentin Anderson.

“While we will produce material for the company in French, German and English, it will be clear and consistent corporate messages that will work to communicate the brand to an international audience of investors,” he adds.