New York consultancy Lee Hunt Associates has developed new on-screen branding sequences for the PBS Kids brand. The programming strand has been given a new logo, eight stings and a graphics toolkit. LHA executive director of strategy Jane Potenzo says: ‘We worked with PBS to create a friendly, recognisable brand and environment for kids. A year from now, if kids can identify the shows with the brand, we’ll know we’ve succeeded.’
Pantone has made a name for itself as a colour trend-setter, telling the world it knows what shade will dominate everything from fashion and packaging, to art and furniture the
HeX earbuds can be used as regular earphones by those without hearing problems, and as an aid by those with hearing loss, in a bid to create a product for
Massive is a website and poster campaign that looks to encourage those aged 16-24 to go see new, British films at discounted rates across the UK.
Creative jobs website and networking platform The Dots has launched the “bias blocker”, a new browsing mode that stops employers being able to see candidates’ photos, names, education and employment