New York consultancy Lee Hunt Associates has developed new on-screen branding sequences for the PBS Kids brand. The programming strand has been given a new logo, eight stings and a graphics toolkit. LHA executive director of strategy Jane Potenzo says: ‘We worked with PBS to create a friendly, recognisable brand and environment for kids. A year from now, if kids can identify the shows with the brand, we’ll know we’ve succeeded.’
Developed by Vitamin London, the typeface uses letterforms taken from protest posters found at Black Lives Matter demonstrations.
The bottle will be made from sustainably sourced wood, and will debut with the Johnnie Walker whisky brand in 2021.
As museums and galleries begin to open, we take a look at how exhibition design has been adapted for immediate needs, and how it could change forever.
The CBD company – which is “by women for women” – has branding that resists the more bohemian tropes of CBD and leans into luxury instead.