The Hunchback of Notre Dame – Disney’s forthcoming animated release – is being promoted with a train touring 63 cities in 11 countries. The train features themed experiences and five cinema carriages based on the film. Funhouse has designed both interiors and the exterior of a carriage for The Disney Store, which is responsible for the film’s peripheral merchandising, says Funhouse project controller Emma Gibson. The group has also designed the tour logo, souvenir programme and point-of-purchase graphics. ‘It’s very bright and very colourful with a confetti motif on the exterior,’ says Gibson. The other four carriages have been designed by Sampson Tyrrell, which was appointed by Disney.
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