Bluestone puts an image for Unite together

Plymouth consultancy Bluestone has created a new corporate identity for Bristol-based student accommodation provider Unite. The new image seeks to support Unite’s national development and raise awareness of the company’s work.

The consultancy has developed a marque, a blue square with a silver outline, to be used across Unite’s complete range of signage and corporate stationery.

Bluestone joint managing director Steve Kyffin says Unite’s identity was previously fragmented across various divisions. “We aimed to pull together Unite’s different divisions in one consistent logo,” he says.

Bluestone has recently opened a Bristol office to support its regional clients. These include BT Airwave and Goss Challenges, the round-the-world sailing trip which sets off on 31 December.