US recruitment giant MacTemps which operates Web design recruitment arm WebStaff, renamed yesterday as Aquent. The name was created by San Francisco company NameLab and is intended to have Greek or Latin connotations suggesting ‘not a follower’. The logo is by Bronner Slosberg Humphrey in the US. Aquent has worldwide sales of more than 80m.
The visual refresh hopes to make the data-heavy environmental and energy resources magazine stand out from its competitors.
D&AD foundations director Paul Drake advises design graduates and those studying to make the most of the current spirit of “generosity” in the industry.
Highlighted shirts for the upcoming season feature graphics inspired by the teams’ cities as well as more sustainable manufacturing techniques.
The Mars Rover was launched at the end of July in the hope of confirming whether there has been past life on the red planet.