BBC2 is to introduce an on-screen identity for its season of programmes and films celebrating the centenary of the birth of cinema. The channel’s 2 figure is fashioned to resemble a film can, dropped in slow motion on to a bed of film. Low-key lighting and use of the BBC2 corporate viridian colour gives a strong branding link, says a BBC spokeswoman. Designers Iain Greenway and Jane Walker, of the BBC Graphic Design Department in London, created the ident with model-maker Steve Wilshire and with post-production by Mike McGee at London facility Framestore.
A round-up of moves, changes and appointments in the design world.
Design studio Start has created Folio, an online platform where the university’s 20,000 art and design students can upload their own work, and like and share other people’s.
Chermayeff & Geismar & Haviv has redesigned the tennis tournament’s logo, drawing inspiration from its existing flaming ball symbol.
Else creative director and partner Dave Dunlop traveled to Austin Texas to find out how designers are increasingly embracing socially responsible tech solutions, which have “inclusion and empowerment” at their