Both themes will be addressed by a host of speakers and concluded with a lecture by product and interiors specialist Karim Rashid. The event will be held on 2 October.
The Pentawards will see packaging experts Lars Wallentin, packaging manager for 40 years with Nestlé, and Bruce Duckworth, founder of Turner Duckworth, appear on a large bill of speakers.
Of the two themes being explored this year, packaging will look at new challenges facing the sector and how to manage creativity, profit and sustainability. European design competitions will be under the spotlight to explore how they can best inspire creative and economic development.
European design competition speakers will include Peter Zec, president of the Red Dot awards, and Ingrid Van der Wacht, project manager with the Design Management Europe Awards.