Geraghty is set to join Landor imminently. When she does, Landor’s European president Cheryl Giovannoni, who has been leading the London office, will move into a new role as president of global key client relationships.
Geraghty has been managing director of Naked for three years and has previously worked for Saatchi & Saatchi and Ogilvy & Mather.
Charlie Wrench, chief executive of Landor, says, ‘Geraghty’s new business and client-building reputation is second to none. And, she successfully transformed a consulting business in addition to growing its output through the recent recession.’
He adds, ‘I am very confident she will be a terrific leader of Landor’s London office. As the leadership transition takes place I would like to take the opportunity to thank Giovannoni for the superhuman energy she has displayed in the role.
In addition to Geraghty joining, Andrew Welch, executive director of Landor, is to leave in May to take up a role as chief executive of WPP agency Y&R Brands in South Africa. He will be replaced by Kirsten Foster, who is stepping up from her current role as senior director of brand strategy at Landor.