Digital marketing agency True Digital has been appointed to redesign the website of Allied Carpets, the UK’s biggest carpet retailer.
The redesign is expected to be followed by the implementation of full e-commerce functionality.
True Digital managing partner Tim Beckett says,‘Allied is a fantastic brand with stores right across the UK. It recognises that a strong online presence is absolutely vital to retain its competitive edge in the changing retail and economic climate.’
Commenting on the appointment, Allied marketing manager Iolanda Hudson says, ‘True’s experience in online retail and the depth of knowledge in the team made it the obvious choice for us.’