As well as the New York Stock Exchange, NYSE Euronext runs markets in London, Paris, Chicago and other locations around the world.
A spokeswoman for Interbrand says the new identity is based on ‘an abstract representation of the world’.
She adds, ‘[The identity] carries the ideas of collaboration and growth forward into a flexible, globally relatable graphic language.
‘As the logo animates it brings the energy of this theme to life, reflecting diverse elements coming together to create a central point of interaction and activity.’
Interbrand was appointed to the rebrand work due to its role as a long-term partner of NYSE Euronext.