What are you expected to think when an unbranded box arrives through the post containing an empty milk bottle, a rag and a box of matches? Underground terrorists inciting violence with a bomb kit? No, something much more scary – a mail shot from a design consultancy. On trying to guess which group could be so provocative, we naturally came up with names like Bang Creative and Fuel. But Drawing Board in Manchester has owned up, claiming the mailer was part of its rebranding exercise as Race. All very inflammatory, particularly for the Metropolitan Police, who received a few calls from law-abiding recipients. They would have been even more worried if they had known the terrifying truth.
The Dutch beer company required a more united visual identity across its international markets, while also still adapting to local needs.
Three months on from our last survey, Design Week wants to know how you’ve been affected by the coronavirus pandemic and whether you’ve been able to access the government’s financial
Design studio SomeOne has given the American restaurant chain a new identity in the hopes of making it a high street favourite.
Google-owned Waze has a new visual identity designed by Pentagram and its in-house creative team, which plays to the driving app’s social side.