Kay Why Marketing has created packaging designs for new Vimto flavour Cherry Vimto. The new product is the first permanent line extension for Vimto in its 101-year history, according to Kay Why founder Keith Young. He adds, ‘Careful design consideration was given to respecting the value of the core brand while providing enough differentiation to make sure that confusion at the point-of-sale is minimised.’
The visual system created by SomeOne is based on movement patterns of birds gliding on thermal columns, which allow them to travel long distances with ease.
As part of our series on design in 2019, Rosy Greenlees OBE, executive director of the Crafts Council, looks at what will happen in furniture design over the next 12
Etienne Bardelli has created the graphics for a Chevrolet Impala and Volkswagen camper van, which move around the vast country collecting local people’s experiences to be shared online.
As part of our series on design in 2019, Katie Cadwallader, senior designer at Supple Studio, looks at what will happen in packaging design over the next 12 months.