Daz is attempting to give a cheeky character to its brand, with fresh graphics for its packaging featuring a lyric from pop band Right Said Fred. Created by Belgium-based consultancy Design Board, the graphics and strapline ‘I’m too sexy for my whites’ aims to push the main message of ‘whiteness’ and will appear on the detergent packaging for Daz in the UK and Ireland.
Illustrator and designer Ben Tallon looks at how rising tuition fees are deterring budding creative students, and asks whether short courses could be just as valuable.
The organisation’s ongoing Design in the Public Sector programme will focus on addressing lifestyle issues such as smoking through prevention methods as part of a 16-week course.
The campaign has been branded by Cog Design and set up by two arts organisations, and aims to help artists and designers travel for work after the UK leaves the
The commercial property brand has been given a new visual identity by Pollitt & Partners, centred around a stripped back cornerstone symbol.