DNA builds new identity for Sheridan

Bangor design group Darragh Neel Associates has designed the new corporate identity for Sheridan Group, a leading property developer in the leisure industry in Northern Ireland and Eire.

It will be rolled out on all group corporate literature, signage and hoarding over the coming weeks. DNA has also created a brochure for the new £90m Odyssey Pavilion on Belfast’s waterfront which opens in November 2000 and is being developed by Sheridan.

Billed as “Ireland’s biggest visitor attraction”, the pavilion will include an IMAX cinema, Warner Village 12-screen cinema multiplex, restaurants, bars and retail accommodation.

DNA partner Darragh Neely says: “The Sheridan Group is developing sites over the UK and Ireland. This identity reflects its forward thinking attitude.”