As part of its strategy to develop more sports-related projects, multi-disciplinary design group Blue Goose has created a new corporate pack for Fulham Football Club, in line with the new season, which kicked off on Saturday.
Entitled Fulham FC corporate growth kit, the pack will be sent to existing and potential sponsors to communicate the Nationwide League club’s range of hospitality and advertising services.
The London consultancy has packaged the material in a square black box, listing the opportunties – including match, ball and programme sponsorship, executive box hospitality and stadium advertising – on individual cards with details and prices.
“The finishing touch of the Growth Kit is a small silver sachet of grass seed for the recipient to grow their own football pitch, representing the business growth opportunities for any willing sponsors,” says Blue Goose creative director Paul McManus.
As well as the corporate kit, the design group is redesigning Fulham’s match day programme, merchandise catalogue, quarterly lifestyle magazine and other corporate material.