Parker Williams has reworked the packaging designs for Early Learning Centre’s entire product range. The packs have been redesigned to present a more modern and contemporary image, and include a range of icons developed by the consultancy to help parents understand the benefits to children of each product. ELC was acquired last year by Chelsea Stores Group. Director of marketing Tim Patten says the company has invested in store refurbishments, a packaging overhaul and product improvements.
London-based consultancy LoveGunn has created a series of type-based posters inspired by 20th century Russian Futurism and Constructivism for this year’s World Cup.
The WC2018 predictor lives as a website and Instagram feed, displaying a number up to 100 for each country that indicates how well it’s likely to perform in the tournament.
Glasgow-based studio Tangent has created the campaign imagery for this year’s Edinburgh International Book Festival.
Spending too much time scrolling has been found to have negative effects on mental and physical health, with social media use shown to increase anxiety and depression in young people.