Brief

The Kenco Coffee Company is pushing its Kenco Origins range – three coffees from Kenya, Colombia and Costa Rica – to the hotel, restaurant and coffee shop trade with new point-of-sale and sales presentation material designed by Gloucester’s RPG. Kenco’s senior product manager Jane Furze is confident of the campaign’s success: ‘We presented the original concept boards to one major client some months ago, well before the final imagery was completed, and on the strength of that the client agreed to list Kenco Origins nationally.’