As well as seeking to fend off legitimate competitors, Cussons International was also aiming to make life more difficult for unscrupulous counterfeiters with redesigned packaging for its Tugaris laundry soap brand. Coleman Design has introduced a number of secret anti-counterfeiting features to the range, sold in the Chinese market, to make it more difficult for forgers to copy. The packs feature a dragon motif to celebrate the year of the dragon, which represents charismatic and colourful personalities.
The suitcase aimed at space tourists weighs just 900g and can stick itself to walls in zero gravity.
Offthetopofmyhead’s founder and creative director says there’s no such thing as brand design and much of what the design industry says about brand is incomprehensible, pretentious and just plain daft.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.