Cadbury Trebor Bassett is to unveil new-look Bass-etts packaging to attract a wider audi-ence, with design by Jones Knowles Ritchie. The consultancy has devi-sed a refined logo, as well as colourful shapes based around the sweets them-selves, to ‘catch the eye’. The new design also aims to highlight the ‘natural’ qualities of the product.
As skateboarding makes its Olympics debut, designers discuss the creativity of skate culture and the art of great board design.
The library requires an identity for a new initiative, which looks to create a “single digital presence” for public libraries across the UK.
Three installations in total have been developed for the street, following an open call for “green” ideas earlier this year.
The new look features a redrawn wordmark, tweaked colours and a custom typeface, and was developed in collaboration with branding consultancy Mucho.