Cadbury Trebor Bassett is to unveil new-look Bass-etts packaging to attract a wider audi-ence, with design by Jones Knowles Ritchie. The consultancy has devi-sed a refined logo, as well as colourful shapes based around the sweets them-selves, to ‘catch the eye’. The new design also aims to highlight the ‘natural’ qualities of the product.
Design experts met at Clerkenwell Design Week to look at the nuances of diversity and inclusion, how to embrace them and why they make business sense.
A four-day week can lead to afternoon epiphanies and an improved life-work balance, though there are complexities for designers considering the transition.
An inclusive photography feature from Google scooped one of the top prizes at this year’s celebration.
Bold colours and a new typeface replace the previous branding’s more traditional, muted style.