Give Citigate Lloyd Northover some credit

I was pleased to see the Financial Services Authority and the identity which we created for it receiving such good exposure (First Sight, DW 14 July). I was also encouraged to see the guys at To The Point sticking to the corporate guidelines that we laid down at the time of the FSA’s creation.

But I was disappointed not to see any reference to Citigate Lloyd Northover and its role in developing the naming, positioning, brand and identity guidelines for the organisation.

However, I know that Design Week does like to give credit where it’s due. So perhaps you could correct any possible misapprehensions about the project among your readers.

Jim Northover


Citigate Lloyd North-over

London WC

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