Siegelgale breakaway Karakter has overseen a review of the branding for Nice Systems, a global provider of smart technology solutions. The design group oversaw the brand strategy, brand architecture, brand messages, visual identity and tone of voice, plus brand guidelines, launch applications and HQ reception design, but the marque was not redrawn.
The branding features a strong, typographic logo based on the designer’s initials, and a “clashing” colour palette of beige and pink.
Last week, we wrote about a new retrospective on graphic designer Nigel Waymouth, whose psychedelic work graced the album covers of Pink Floyd and Jimi Hendrix during the 1960s. Now,
Illustrator and designer Ben Tallon looks at how rising tuition fees are deterring budding creative students, and asks whether short courses could be just as valuable.
The organisation’s ongoing Design in the Public Sector programme will focus on addressing lifestyle issues such as smoking through prevention methods as part of a 16-week course.