Mark Denton Design has completed a five-figure rebrand of PA Group-owned photo management and marketing company Empics. The visual identity uses a range of stock pictures – including celebrities, sports personalities and news images – all presented in the four print-process colours of cyan, magenta, yellow and black. The rebrand follows the incorporation of All Action Digital into Empics, after it was acquired by PA Group in November last year.
Offthetopofmyhead’s founder and creative director says there’s no such thing as brand design and much of what the design industry says about brand is incomprehensible, pretentious and just plain daft.
The new store — conceived by design and architectural practice Gensler — has a gaming lounge, multi-purpose Community Theatre and a McLaren sports car on the ground floor.
From vegan vending machines to zero plastic takeaways, the food industry is finding inventive solutions to its plastic problem.